Sri Satya Dental Hospital Case Study

7163.40% Growth in 12 Months

Total Website Traffic: 6.8K

Total Seasons: 8.5K

Google First Page Keywords: Total 89 Keywords

Google Local Listings: With 23 Search Strings

Account Overview

Website URL: https://srisatyadentalhospital.in/

Background

In Vizag, Sri Satya Dental Hospital, Visakhapatnam is dedicated to overall oral and dental care- a unit brought together by several specialists. Equipped with all sorts of modern-day healthcare technology and emergency services, they provide assured treatments to their long line of patients.  Sri Satya Dental hospital is committed to providing affordable healthcare services from the very beginning.

Prior to implementing SEO practices with CENITPRO, they were facing a series of challenges regarding visibility, and as a healthcare service provider, it was also troubling to reach out to patients, especially under the circumstances of COVID.

They did not have an allocated marketing budget and were seeking a greater understanding of SEO practices to grow as a healthcare service provider and build a positive reputation for themselves.

Key Challenges Faced by Sri Satya Dental Hospital:

Sri Satya Dental Clinic, Vizag comes under healthcare service; hence there were some severe limitations in approaching the audience in various manners. When Sri Satya Dental Hospital first approached us in 2020, they were facing a well set of challenges that involved majorly

• 0 Organic traffic for their website
• Indigent SERP positions
• Issues in local visibility
• Inconsistency in quality lead generation and relevant inquiries

The pandemic situation has a negative impact in various ways on the Dental Clinic’s online visibility and branding.

After an in-depth analysis of their problems and requirements, we came up with solutions that helped boost quality across multiple fronts. The ultimate result? Soaring leads and an improved ranking.

We helped Sri Satya Dental Hospital dominate the first page of Google with search results showing up on the first page for the relevant search terms. Besides, the company also witnessed:

• Massive growth in their total website traffic as well as a local online presence.
• A massive influx of inquiries from potential customers, making them one of the most sought-after Dental clinics in Vizag (Visakhapatnam).

CENITPRO’s Strategic Approach towards the Problems

Our organic approach towards digital marketing has proven to help Sri Satya Dental Hospital’s online branding. We performed and monitored all the aspects to fulfill the site’s performance in search engines. Mainly we put our efforts into the following activities to improve the SEO outcomes.

• Deep Competitors Analysis (alongside modern GAP analysis)
• Customized SEO Audits
• Brainstorming Strategies for Link Building Authority
• In-Depth Keyword Analytics
• SEO Content Curation
• Updation of On-Page SEO Elements (Meta title, descriptions, Htags, alt attributes, A/B testing to boost page rank)
• Technical SEO Management (Sitemaps, bots, link cleanups, etc.)
• Off-page SEO (conventional as well as advanced link building practices)

Our organic SEO efforts improved their ranking and also placed their website on Google’s first page for a total of 89 keywords. Quite a number, right?

Results that Speak for Itself

Held back by the site’s previous undoing and Google’s approach to the domain, it initially took a couple of months to bear witness to its first buds. But when it flowered, it flourished. Our comprehensive site audit ensured that Sri Satya Dental Hospital captured our target keywords in its SEO content optimizations in combination with our initial keyword research.

As a result, the site’s most valuable target keywords saw a net aggregate increase unleashed from Google’s probationary period; Sri Satya Dental Hospital saw its keyword rankings sprout, a total of 89 keywords (in which 37 keywords are in the top three positions) it ranked for.

Even for some important and most common money keywords (keywords that not only drive potential customers directly to your site, but they also cause the right potential customers to your site), we acquired Google snippet ranking as well ensuring the best possible outcome through organic SEO for Sri Satya Dental Hospital.

More about the keywords and their ranking –

There are good numbers of keywords that rank for both the local pack as well as the organic pack in the search engine result page for Sri Satya Dental Hospital. Such a keyword is “Tooth Removal in Vizag”

which is in terms one of the most common search queries for dental health services. And, Sri Satya Dental Hospital ranks well for this keywords everywhere in the search engine result page, improving the online branding for the organization.

In addition to that, there are few common queries for which the mention of Sri Satya Dental Hospital can be found multiple times in Google’s first page; and, that denotes the institute’s popularity in creating it’s own brand on the internet. Give a look at the screenshot below to know more.

You can see there are five times mention of Sri Satya Dental Hospital in Google’s first page for the query “Dental Clinic in Vizag” – this is quite a branding right?

Brief on the Result

• Sri Satya Dental Hospital website is now positioned within the top 10 search results for 89 keywords and top 30 search results for 103 search terms.
• Their website now has an excellent average position (1.8) for all the targeted search terms from their business niche.
• The number of monthly organic website visitors is now around 1.5k, leading to a boost in organic lead generation, facilitating the company’s overall growth.

CENITPRO Has Been Driving More Visitors for Sri Satya Dental Hospital via Local Listings

We have been helping Sri Satya Dental Hospital with Local Pack Listings and Google My Business optimization too. And the most significant advantage of these services was a broadened awareness about their physical address.

Currently, the Google My Business Optimization generates approximately 11k views and 427 actions (114 phone calls, 244 direction requests, 64 website visits, and 5 messages) every month.

Refer to the category specific keywords for which Sri Satya Dental Hospital is acquiring Google local ranks (GLL) on top of the search pages.

Key Takeaways from CENITPRO’s SEO Checklist

A comparison of the website’s earlier performance with the current status (in the last twelve months after the association with CENITPRO) gives further insights into how we have helped them grow through multiple channels.

The Outline of Our Recommendations Look Like This-

• When it comes to SEO, starting with conventional strategies is the best practice; even when the growth seems slow, advanced SEO strategies can be introduced in the subsequent steps.
• The keyword is the center of all SEO practices- but link building is the ultimate strategy to winning the algorithms.
• Content creation must be intentional. Otherwise, SEO will get mold.
• Gradually leveling up for the higher volume of opportunities is the key.
• Passive link acquisition is critical in getting traction.

Do you want to see the same analytics for your web pages?

Are you facing similar challenges and looking for SEO resources to help grow your business?

CENITPRO offers consultations and brings you the traction to get started on lead generation.

Explore more of our SEO practices and get noticed with our SEO service today!